Eye Tracking the User Experience
A Practical Guide to Research
Price for Eshop: 1184 Kč (€ 47.4)
VAT 0% included
New
E-book delivered electronically online
E-Book information
Annotation
Eye tracking is a widely used research method, but there are many questions and misconceptions about how to effectively apply it. Eye Tracking the User Experiencethe first how-to book about eye tracking for UX practitionersoffers step-by-step advice on how to plan, prepare, and conduct eye tracking studies; how to analyze and interpret eye movement data; and how to successfully communicate eye tracking findings.
Ask question
You can ask us about this book and we'll send an answer to your e-mail.