Cover of Michael Upshall: Content Licensing

Michael Upshall Content Licensing

Buying and Selling Digital Resources

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Elsevier Science

2014

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258

978-1-78063-214-8

1-78063-214-2

Annotation

Content Licensing is a wide-ranging and comprehensive guide to providing content for dissemination electronically. It outlines a step-by-step introduction to the why, how, and frequently asked questions of digital content and how to license it. In addition, it examines the context in which licensing takes place. What makes the book unique is that it examines licensing from a range of perspectives.Practical tips for cost-effective licensingGuidance on how to ensure the most effective use is made of electronic resourcesInvaluable for publishers, libraries and distributors

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