Cover of Vladlena (EDT), Ronald (EDT), George (EDT): Analyzing the Strategic Role of Social Networking in Firm Growth and Productivity

Vladlena (EDT), Ronald (EDT), George (EDT) Analyzing the Strategic Role of Social Networking in Firm Growth and Productivity

Price for Eshop: 6195 Kč (€ 247.8)

VAT 0% included

New

E-book delivered electronically online

E-Book information

IGI Global

2016

PDF
How do I buy e-book?

978-1-5225-0560-0

1-5225-0560-1

Annotation

Social media platforms have emerged as an influential and popular tool in the digital era. No longer limited to just personal use, the applications of social media have expanded in recent years into the business realm. Analyzing the Strategic Role of Social Networking in Firm Growth and Productivity examines the role of social media technology in organizational settings to promote business development and growth. Highlighting a range of relevant discussions from the public and private sectors, this book is a pivotal reference source for professionals, researchers, upper-level students, and academicians.

Ask question

You can ask us about this book and we'll send an answer to your e-mail.