Cover of David Roi Hardoon, Galit Shmueli: Getting Started with Business Analytics

David Roi Hardoon, Galit Shmueli Getting Started with Business Analytics

Insightful Decision-Making

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CRC Press

2013

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978-1-4398-9654-9

1-4398-9654-2

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Assuming no prior knowledge or technical skills, Getting Started with Business Analytics: Insightful Decision-Making explores the contents, capabilities, and applications of business analytics. It bridges the worlds of business and statistics and describes business analytics from a non-commercial standpoint. The authors demystify the main concepts

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