Cover of Constantin Bratianu: Knowledge Strategies

Constantin Bratianu Knowledge Strategies

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Cambridge University Press

2022

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978-1-108-87771-8

1-108-87771-0

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Knowledge is a strategic resource of any organization and its deployment is critical in achieving a sustainable competitive advantage. Knowledge strategies were born at the intersection of strategic thinking and knowledge management. Strategic thinking is a mental process of understanding the future and, based on that understanding, of searching for practical ways of achieving a competitive advantage on the market. Strategic thinking is operating in the opportunity space of the organization. The book explains the strategizing process and presents the knowledge strategies as a result of that complex mental process. Organizations can design deliberate and emergent knowledge strategies, which can be integrated into the corporate vision and its strategies.

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