Obviously Awesome
How to Nail Product Positioning so Customers Get It, Buy It, Love It
Price for Eshop: 449 Kč (€ 18.0)
VAT 0% included
New
English
In stock, ships in 24 hours
U Lužického semináře 10, Malá Strana
Book information
Ambient Press
USA
2019
Paperback
202
Standard
315443
978-1-9990230-0-3
1-9990230-0-5
Market research
Annotation
You know your product is awesome-but does anybody else? Successfully connecting your product with consumers isn't a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base. So what is it? April Dunford, positioning guru and tech exec, is here to enlighten you.
Ask question
You can ask us about this book and we'll send an answer to your e-mail.
Write new comment